Privacy Notice

Who We Are

Link Direct Care Ltd. is a provider of high-quality, person-centred home care and supported living services in Swindon and Truro. Our mission is to deliver compassionate care that puts you first, supporting independence, dignity, and wellbeing for all our clients.

What Information We Collect, Use, and Why

We collect and use the following types of personal information:

  • For Patient Care, Services, and Goods:
    • Name, address, contact details
    • Information about care needs (disabilities, home conditions, medication, dietary requirements, general care provisions)
    • Health information
  • For Recruitment Purposes:
    • Contact details (name, address, telephone, personal email)
    • Employment history (applications, references, secondary employment)
    • Education history (qualifications)
    • Right to work information
    • Racial or ethnic origin
  • For Information Updates, Marketing, or Market Research:
    • Names and contact details
  • For Queries, Complaints, or Claims:
    • Names and contact details

Comments

When visitors leave comments on our site, we collect the data shown in the comments form, as well as the visitor’s IP address and browser user agent string to help with spam detection.

An anonymized string created from your email address (a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available at https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Our website uses Google Analytics 4 and Microsoft Clarity for the purposes of improving your experience on our website.

Cookie NameProviderPurposeDuration
_gaGoogle Analytics 4Used to distinguish users2 years
_ga_<container-id>Google Analytics 4Used to persist session state2 years
_clckMicrosoft ClarityPersists Clarity user ID and preferences1 year
_clskMicrosoft ClarityConnects multiple pageviews into a single session recording1 day
CLIDMicrosoft ClarityIdentifies the first time Clarity saw this user on any site1 year
ANONCHKMicrosoft Clarity / BingIndicates if MUID is passed to Microsoft for ad syncing10 minutes
MRMicrosoft Clarity / BingUsed to track users for marketing purposes7 days
MUIDMicrosoft Clarity / BingIdentifies unique web browsers across Microsoft sites13 months
SMMicrosoft ClarityUsed in synchronizing the MUID across Microsoft domainsSession

If you leave a comment on our site, you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded Content from Other Websites

Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who We Share Your Data With

  • Other health providers (e.g., GPs and consultants)
  • Organisations for safeguarding reasons
  • Emergency services
  • Local authorities or councils
  • Organisations we are legally obliged to share information with

If you request a password reset, your IP address will be included in the reset email.

How Long We Retain Your Data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

For other personal information, we retain data in accordance with our retention schedule, available at: https://linksdirectnursing.co.uk/privacy

What Rights You Have Over Your Data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

For all other data protection rights, including access, rectification, erasure, restriction, objection, data portability, and withdrawal of consent, please contact us at the details above.

Where Your Data Is Sent

Visitor comments may be checked through an automated spam detection service.

Lawful Bases and Data Protection Rights

We process your data under the following lawful bases:

  • Consent: You have given clear permission for us to process your data for a specific purpose. You can withdraw your consent at any time.
  • Contract: Processing is necessary for a contract with you or because you have asked us to take specific steps before entering into a contract.

Your data protection rights may vary depending on the lawful basis for processing. For more information, visit the ICO’s website.

Where We Get Personal Information From

  • Directly from you
  • Regulatory authorities
  • Family members or carers
  • Social services

Duty of Confidentiality

We are subject to a common law duty of confidentiality, but may share relevant health and care information in certain circumstances, including:

  • With your consent (explicit or implied)
  • Where legally required (including court orders)
  • Where the public interest in sharing outweighs confidentiality (e.g., preventing serious crime)
  • Where specific regulations or authorities apply (e.g., The Health Service (Control of Patient Information) Regulations 2002 in England or Wales)

How We Protect Your Information

We use appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, or destruction.

Changes to This Policy

We may update this privacy policy from time to time. The latest version will always be available on our website.

How to Contact Us

If you have any questions about this privacy policy or how we handle your personal information, please contact us at info@linksdirectnursing.co.uk or write to one of our offices listed above.

This privacy policy is provided for informational purposes and reflects our practices as of the effective date above. For more information about your rights, please visit the Information Commissioner’s Office (ICO) website.

Link Direct Care Ltd.

Main Address: 6 Poseidon Close, Swindon, SN25 2LY
Second Office: Room 14 Richmond House, 37 Edward Street, Truro, TR1 3AJ
Web: https://www.linksdirectnursing.co.uk
Email: info@linksdirectnursing.co.uk
Call: 07545 058937