Domiciliary care or home care is the delivery of a range of personal care and support services to individuals in their own homes. The word “domiciliary” is taken from the Latin “domus” meaning home. The care service delivered can range from a 15-minute check to ensure that the individual has taken prescribed medication, through to 24-hour care and live-in care.

Care may be self-funded, or government funded. Government funding includes commissioning bodies either paying the homecare provider or providing Direct Payments to the Service Users enabling them to pay for the care of their choice. Link Direct Care Ltd provides care to children, young people, adults and older people with a variety of care and supported needs. We specialize in a wide range of delivery of services in these age groups and care for people with specific disabilities or illness, e.g.  Dementia, physical health diagnosis.

Our care may be social and non-medical. Link Direct Care Ltd works in partnership with other Health & Social Care professionals, so an individual may receive personal and medical care at home through the coordinated services of, for example, Social Workers, Care Workers, District Nurses, and Occupational Therapists.

What people who enter the care system want from it is well documented. People want to continue to live at home as long as possible, they want to feel part of their community, feel respected and not be a burden on their family or partner.

People who need a high degree of care, or who simply want the companionship and security, book a live-in carer to provide services to them at home.  All aspects of the needs of daily living are covered, from personal care tasks, through washing and bathing through to keeping the house clean.  The clients do not need to subject themselves to moving into a residential home and have all their familiar things around them. Couples can stay together, and families are not separated.

There are also other business markets such as staffing residential and nursing homes and offering auxiliary staff to NHS Hospitals and private clinics.  For the purposes of this document and the attached forecasts, this has not been included but is mentioned here simply to illustrate the point that the market for the services has massive potential.